SF Coalition

Structured Finance Coalition (SFC) is an advocacy group dedicated to progressing the structured finance industry. Their coalition provides a member-based system that allows members to donate and provides them with exclusive industry news & updates. They chose Monument Studio to design & develop their custom membership website based on the established branding of their sister brand, Structured Finance Association (SFA).

The SFC project came about after a successful website upgrade on the SFA website, and a long-time website development and maintenance partnership between SFA and Monument Studio. The goal with the SFC website was to build a sleek, simple, and modern finance website that presented the key leaders of the coalition, industry news and information, and gave their members a centralized portal to donate to their causes. We delivered a polished and sophisticated website design that spoke to the leaders and members alike.

In this project, we strategized and executed a new website design  through Adobe XD prototyping and ultimately developed a custom WordPress theme that included a member authentication system—including an exhaustive signup form and login form.

The SFC website is a custom WordPress theme that leverages the beloved Advanced Custom Fields (ACF) PRO plugin to create a more user-friendly Content Management System (CMS). We brought in SaaS for styling and reached for the Animate On Scroll (AOS) JS library to create scrolling animations.