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HAZA Group

HAZA Group is one of the nation’s largest restaurant franchisees. Their child companies, HAZA Foods and HAZA Bell, collectively own 540+ restaurant locations and employ over 16,000 people.

Haza Foods Website mockup

The objective

HAZA Group is a restaurant franchisee operating two of the nation’s top brands—HAZA Foods and HAZA Bell. They selected Monument Studio to handle the design and development for their new, custom, marketing WordPress website.

HAZA Group decided to upgrade their online presence in 2021 as a way to bolster the appeal of their brand—to appear more modern—and to attract more high-end talent. After a branding overhaul, the HAZA team provided us with their new logo and guidelines and we got to work.

Thanks to their new, modern look and unique, hand-drawn aesthetic, we were able to design a site that is fun, creative and informative. Our focus during the design phase was finding ways to make the content presentation more fun, and accentuated by the juxtaposed font pairings and vibrant color palette.

Once the website design was formally approved, we created a custom WordPress theme, with an Advanced Custom Fields (ACF) integration for a better Content Management System (CMS) experience. On the frontend, we added some sleek and subtle, yet engaging, CSS transitions that fade-and-scale the content upwards as the user scrolls through the page.

Deliverables

UI/UX Design, Website Design, Custom WordPress, Website Development, Custom CMS, Ongoing Web Support & Website Updates, Technical SEO

Timeline

Initial website design phase in 5 weeks, website development in 5 weeks. Pre-launch content management support.

Technologies

Adobe XD, Custom WordPress Theme Development, WooCommerce, Advanced Custom Fields (ACF), Gutenberg Blocks, HTML/CSS, SASS/SCSS JavaScript, PHP, MySQL, WPEngine Hosting

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The results

1.2s
Time to Interactive
16ms
Total Blocking Time
100%
Lighthouse Best Practices

The website design

01   Homepage

Haza Group - Homepage

02   About Us

Haza Group - Website about page

03   HAZA Foods

Haza Group - Wendys page

04   HAZA Bell

Haza Group - Taco Bell page

05   Careers

Haza Group - Careers page

06   News & Blog

Haza Group - News and Blog landing page

07   Contact Us

Haza Group - Contact page

Start with the blueprint,
turn the design into code,
that turns users to clients.